Reasons Why All Businesses Should Have a Toll Free Number


September 7, 2011
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Successful companies use a toll-free number. They are an easy, affordable way for customers to communicate with companies they want to do business with. The expense occurred by adding a toll-free number to a promotional campaign will often be repaid as soon as an existing client base has been informed about this new feature. Orders will start to flood in once the phone line has been activated and announced to the public.

All marketers know that consumers like to make calls without incurring expenses. Existing customers as well as potential ones feel much more appreciated when they can make inquiries or order goods and services through a toll-free number. This is especially the case when they know that the call will last a while. Companies that do not recognize this trend will lose out to their competitors in the long run.
Companies willing to add 1-800, 888, 877 and 866 numbers to their communications solutions should properly advertise their use of a toll-free number. They can do so by:

• Immediately adding the new telephone number to printed materials, such as brochures, pamphlets, business cards, catalogues, letterhead, etc. If appropriate, print the number in different places.
• Coloring or bolding the words ‘toll free.’ It will attract a lot of positive attention, both on- and offline.
• Explaining that ‘toll free’ means that there is no cost to the caller. This information will be quite beneficial to young customers and those new to the U.S.
• Publishing toll-free number on every web page. This is a must, even for companies refraining from online business. It gives all consumers a chance to call for more product information or to inquire about your company.
It is a proven fact that consumers prefer to deal with companies that offer toll-free numbers. Indeed, using these numbers is an excellent marketing tool, one that will definitely boost sales and greatly improve relationships with customers.

 
 
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